by Muyiwa Matuluko

Google Nigeria has just unveiled a new online portal via which voters and observers can catch up on the latest news relating to the 2015 General Elections.

The portal, which is accessible via web or mobile, will serve as a one-stop resource for all news, party and candidate profiles, INEC activity, videos and digital media relating to the elections, in the run up to the polls in February.

Eligible voters are also encouraged to pledge their votes ahead of election day, using a social sharing feature on the portal to publicize their intent, and also encourage two other people to do same.

It’s not just for eligible voters. Candidates vying for posts can also better articulate their manifestos and agenda to the voting public using interactive features on the portal.

The concept for an election hub is not the first by Google in Africa. First conceived in 2007, it has undergone over 40 iterations in other African countries.

Muyiwa