The Media Blog: No, we’re not even joking. Adesuwa Onyenokwe is interviewing Bobrisky today

We can’t help you if you are in the media and you don’t know Adesuwa Onyenokwe.

Icon of the talk show format, with One on One and Today’s Woman, she is now working hard on finding her space in a fragmented media environment where the media cycle has shortened to precisely 30 seconds.

And here we are: She is having an exclusive interview today with no other than transgender, Snapchat attention whore (and we assure you, whore in this context is merely descriptive and not pejorative. We love Bobrisky like American voters love Trump), Bobrisky (real name Okuneye Idris Olanrewaju).

Old media credibility. On a pop culture sensation. Of the highest possible order.

The world has ended, you may want to say (if you’re cliched and unable to fathom how the world truly functions).

We say, no. The world has changed. Get with the Programme.

PS: See anything worth talking about on the ins and outs of the media business in Nigeria on TV, radio, print and online (could be news, tweets, photos, opeds etc) send us a mail on[email protected] titled TMB. Let’s share the insight together!

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