Is Streaming the Next Big Thing? – What Consumers Want

Reblogged from Music Business Research:

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The question if streaming is the next big thing for the music industry will be eventually answered by the music consumers. Several studies were conducted in past few years – most of them commissioned by music industry bodies – to assess the future potential of music streaming. It is essential for music streaming services and the copyright holders (labels and music publishers) if consumers are aware of streaming services, if they are using them frequently and if they are prepared to convert from Freemium to subscription models.

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“In all countries, however, the most active music streamers can be found in the age group of the 18-24 years old.”

TexTheLaw

  • Sandy Gray

    Yup, it is, think we all know that already! Just consider how saturated the streaming music market is… I mean you’ve got companies like spotify and pandora competing with corporate stuff like iradio and All access, and little guys like torch music and pulselocker which offer their own things. It’s a massive market, I think that meas something..