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The Media Blog
March 5, 2017

The Media Blog: ‘Jemeji’ is Africa Magic’s latest telenovela, and we can’t wait to watch it tomorrow!

Continuing the pattern kicked off by Hotel Majestic (which, by the way, we miss dearly) and continued by Hush (which continues to thrill us even though we hear it wraps up in a month,) Africa Magic will be launching a new telenovela tomorrow. It’s called Jemeji and, if only because of this promo image we... Read More
The Media Blog
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February 27, 2017

Reading material: Here’s what you should be reading if you work in media content (15)

1. PR for everybody? https://revolutionmessaging.com/news/democratizing-public-relations 2. First Instagram Stories, now WhatsApp gets in on the game too. Is this the end of Snapchat? http://www.recode.net/2017/2/20/14663674/whatsapp-rolling-out-version-snapchat-instagram-stories 3. Or have rumours of Snapchat’s demise been just a little bit exaggerated? http://pulse.ng/bi/finance/snaps-ipo-is-oversubscribed-by-7-billion-id6278943.html 4. The American elections prove that the power of a message will never die. http://www.politico.com/magazine/story/2017/02/data-driven-campaigns-democrats-need-message-214759 5. Just how effective are those... Read More
The Media Blog
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February 26, 2017

The YNaija Ranking: Instablog9ja takes the number 1 spot on our online media (social) top 10

Instablog9ja moves up one spot to snatch the number 1 position, knocking Gidi_Traffic down to the number 2 spot. Gidi Traffic retains all of the strength that landed it at number 1 on last month’s list, but the past month has seen a steady rise in the popularity of the already well-known Instablog, and there... Read More
Cover Stories, The Media Blog, Thinking Through
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February 25, 2017

BellaNaija remains at number 1, Zikoko slips out of the top 10 | The YNaija online (web) ranking

Eat Drink Lagos vaults into the top ten, seeing a boost in buzz over the past week in particular, likely the result of a controversial restaurant review. Konbini and Zikoko both drop out of the top 10, the novelty factor of both having long worn out, and due to there being no signs of a... Read More
Featured, The Media Blog
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February 24, 2017

The YNaija Ranking: ROK TV lands in the top 5 on this month’s Top 25 TV Station Ranking

ROK TV vaults into the top 5 this month, moving past fellow Nigeria focused cable channel EbonyLife TV to clinch the Number 5 position. The station has seen a considerable rise in its profile, largely due (at least in part) to the launch of its original series Single Ladies, starring Desmond Elliot, Mary Njoku, Annie... Read More
Featured, The Media Blog
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February 24, 2017

The YNaija Ranking: Urban 96.5 is still Number 1 on our Top 10 Radio Stations Ranking

Urban FM continues to enjoy strong talkability and listenership as it retains its number one position on this month’s ranking. Beat FM takes the number 2 spot, pushing Wazobia FM to number 3 position. Beat FM succeeds in pulling this off by the sheer strength of its programming and popularity of its OAPs, who continue to... Read More
Cover Stories, The Media Blog, Thinking Through
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February 23, 2017

The Media Blog: A webseries in French? Red TV continues to intrigue us

It’s called Boutique Hotel, and appears to have been made in Côte d’Ivoire. It stars Ivorians, and it’s entirely in French. It’s subtitled in English, of course, but that’s beside the point. It’s not what we expected from Red TV (or any Nigerian content platform, really) to be honest. But maybe that’s the point. Maybe... Read More
The Media Blog
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February 20, 2017

Reading Material: What you should be reading if you work in media content (14)

1. What does law enforcement owe the media? http://www.businessinsider.com/gamergate-fbi-file-2017-2?r=UK&IR=T 2. Is there one simple idea needed to understand Trump supporters? https://medium.com/@DaleBeran/4chan-the-skeleton-key-to-the-rise-of-trump-624e7cb798cb#.64nvrrogl 3. This content business comes with consequences. http://www.vox.com/culture/2017/2/17/14613234/pewdiepie-nazi-satire-alt-right 4. Not even Kellyanne Conway can handle the 24 hour news cycle. https://www.nytimes.com/2017/02/17/opinion/the-downfall-of-kellyanne-conway.html 5. They say Zuckerberg wants to end journalism. https://www.theatlantic.com/technology/archive/2017/02/the-mark-zuckerberg-manifesto-is-a-blueprint-for-destroying-journalism/517113/ Have a great week!
The Media Blog
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February 18, 2017

The Media Blog: They should just take this ‘The Shade Corner’ back wherever they brought it from

It seemed like a curious concept. It piqued our interests at least. But after 2 underwhelming episodes, we’re not really sure we’re interested in seeing more of The Shade Corner. We can’t make any claims to know what the point of Accelerate TV is. Is it just an avenue for access bank to burn excess cash? Is... Read More
The Media Blog
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February 16, 2017

The Media Blog: Our Best Friend’s Wedding has us asking questions

What does it mean when people are watching a show but don’t appear to be talking about it? That’s what Our Best Friend’s Wedding has us asking. The show is racking up the views considerably, with the first, second and third episodes getting roughly 150,000, 120,000 and 70,000 views till date. Pretty huge numbers, given... Read More
The Media Blog
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February 13, 2017

Reading material: What you should be reading if you work in media content (13)

1.  We’re going to be learning lessons from the 2016 US elections for a long, long time. www.politico.com/magazine/story/2017/02/data-driven-campaigns-democrats-need-message-214759 2. First Russia, now Iran? http://thehill.com/blogs/pundits-blog/international/319141-americans-must-be-wary-of-irans-influence-over-us-media 3. Journalism in Trump’s America. https://medium.com/@lewispants/i-was-fired-from-my-journalism-job-ten-days-into-trump-c3bc014ce51d#.suhtb89cy 4. The ‘fall’ of Medium. http://www.businessinsider.com/inside-the-meltdown-of-evan-williams-startup-medium-2017-2 5. Stories about failure are always the most useful. https://medium.com/@CardsAgainstHumanity/why-our-super-bowl-ad-failed-2af66e6a976c#.gthbi71hv Have a great week everyone!
The Media Blog
February 7, 2017

The Media Blog: We’re already laughing at this “The Republic” TV show

Nicole Amarteifio made a name for herself, and a successful TV show, by ripping off Sex and The City. But, An African City worked because while she blatantly copied the format of the legendary HBO show, she was able to, within that framework, tell stories specific to Ghanaian women. Well, some of them anyway. And... Read More
The Media Blog
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February 2, 2017

The Media Blog: We just watched episode 2 of Our Best Friend’s Wedding

So Red TV has released the second episode of their new webseries Our Best Friend’s Wedding. While this episode looks just as good as the first, it doesn’t do much to advance the plot, working more to flesh out character. We find out Jade, (played by Oreka Godis) works from home (or is jobless, if her... Read More
The Media Blog
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February 2, 2017

The Media Blog: Funke Akindele’s new TV show already has us scratching our heads

Clearly not content with the runaway success of Jenifa’s Diary, Funke Akindele’s somehow found the time to work on another TV show. It’s called “Industreet” and you can check out the trailer below. So, yeah. Besides that title, “Industreet”, the trailer already raises red flags with us. We get that OAPs segueing into acting is... Read More
The Media Blog
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January 27, 2017

The Media Blog: Navel gazing about the media’s low approval ratings is nonsense

Whenever the media in America does anything that someone somewhere doesn’t like, the response is now predictable: X and X is why the media has such low approval ratings. Now, that is in fact… a fact. Only 32 percent of Americans have any kind of trust in the media, according to Gallup. This appears to... Read More
The Media Blog, Thinking Through
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January 26, 2017

The Media Blog: Let’s talk about media and ‘The forbidden experiment’

Legend has it that King James IV once stretched, yawned and thought to himself ‘hm – what language would babies speak if they didn’t have any humans to learn language from?’ And – because he is a king, duh – he was able to hijack a few babies and place them in the care of... Read More
The Media Blog, Thinking Through
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January 12, 2017

The YNaija Ranking: Gidi Traffic is number 1 on our top 10 online media (social)

Nearing one million Twitter followers, Gidi Traffic is Nigeria’s most influential and most respected online media platform. It’s powerful presence hinges on the ease it provides to road users in the ever-busy city of Lagos. Currently running in its seventh year, Gidi Traffic has gained the trust of Twitter Nigeria users and is the advertiser’s... Read More
Featured, The Media Blog
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