by Hauwa Gambo
Now taking place in Lagos on Tuesday 17 January, 2012, its talk-back time as 1,000 youths aged 15-30 years come face-to-face with 50 Brand / Marketing Managers in a no-holds barred Youth To Brand (Y2B)
They will reveal their favourite and not-so-favourite brands and take you, the custodians of those brands, to task in four segmented “Brand Challenges”.
Guest Speaker – Colin Morris, Executive Creative Communications Director,
Lowe Lintas, sets the tone for the event with a paper titled “Show me your brand & I will tell you who you are”
Moderators of the Challenge are-
* Yinka Aderoju, CEO Market Knowledge & Insights and *Adebola Williams, youth development expert & Managing Partner The Future Project / Red Media
Admission for pre-registered youth is FREE.
Tickets for Brand & Marketing managers cost N 40, 000 each and participating Managers may submit 2 questions for inclusion in the report of insights which will be sent out after the event.
There will be music, comedy and goody bags for all. The first 250 youth to register qualify for a raffle draw to win a Blackberry, laptop and more!!
To register as a Brand or Marketing Manager, please email [email protected] or text /call 018181211 / 08191881893
Seats are limited to 50 on a first come first served basis, and entry closes Wednesday 28 December,2011