It’s a bit too soon, isn’t it?
Yeah, we have had this debate with ourselves over the past two weeks – as we have amply dealt with the deluge of content, growth and material from the Nigerian film industry.
We found ourselves forcing in film stories into The Media Blog (TMB) and convincing ourselves (after a tortured thought process) that film is after all some form of media.
BS. We finally admitted to ourselves. Film is film. In advanced societies, film is as big as media. It costs $10million to produce some episodes of Game of Thrones. And John Harris, former editor-in-chief at Politico, got $10 million to run his entire news media business. So you know. Oh, except it turns out, Game of Thrones is actually TV not film. So, confusion, confusion.
Anyways, get out of our collective heads – things are messy there.
However, it’s pretty clear: talking about Iron Man is different from talking about Fox News; and talking about FilmHouse is completely different from talking about AIT. Different industries, different players, different value chains and revenue models. Different players, different priorities.
So we have decided to stop forcing film into media, and respect it as a space of its own. Hence, The Film Blog (TFB).
At least for a test period of two weeks – while we try to see if it really works as an independent stream, and if we are able to keep it going, and if the audience needs this niche filled.
To make it happen, we got one more person into the team, and that person is primarily responsible for TFB, even though there will always be incest between TFB and TMB. But it’s all great for you: the consumer of the culture.
We’re interpreting what works, what doesn’t and what you should be paying attention to.
And for the players, it’s even better. Someone needles you a bit, or opens your eyes a bit, and in the process everyone gets better, yeah?
Welcome to YNaija.com’s The Film Blog.