by Damilola Jagun
Rapper, Ruggedman has emphatically declared himself to be the first Nigerian artiste to make financial returns from rapping.
The ace entertainer in a recent interview with NET, also spoke on his relationship with the media, and how it has helped him remain relevant in the industry since his emergence.
When asked about making money from music, he said: “Well, let me clear the first by saying music is paying me because everything I have made has been from music and a few other things but mainly it’s been music.”
“Ruggedman is the first Nigerian rap artiste to actually make money off rap music and is still making money, and I have an artiste under my label who is also doing well and he’s the next best thing. Yes, music has paid me and is still paying me.”
Ruggedy Baba, as he’s fondly called, while speaking on his media romance, stated: “The first thing is the fact that I believe in myself, my creativity, my press and I believe in God. Basically it will get to a stage where it won’t be about your talent anymore but your PR; it plays a very big part.”
“I see the Press and Media as my friend; I am one of the first Nigerian artistes ever to openly acknowledge the press. I remember about 7 years ago, I wore a shirt to a press conference that had almost all Newspapers names, TV and Radio stations inscribed on it,” he added.
Furthermore, he stated that public relations is important for an entertainer to remain in the news.
“Basically I have learnt to take people along and also acknowledge that PR is essential. Also you need to be in the news whether good or bad, but make sure it’s always good. Forget, I have been good so anyone saying anything about me just wants to feel important because if you insult somebody important you will probably get 5 minutes of fame like what people do on Twitter. I hear the critics but I don’t let it get me down.”