by MI Abaga (www.miabaga.com)
entered our lives without apology last year. Barged right through our speakers and computer screens.
A lot of people had a lot to say, but in the midst of the dust and flying fists, I had a revelation, viz: Vic o is either a a very clever genius… or maybe not. Maybe he isn’t. But you can’t deny he’s putting a lot of effort into what he does.
If you’re an upcoming rapper, or singer, or interested in any sort of job that involves entertaining people, here are a few tips you can pick up from the man.
1. Break The Mold: Stereotypes are made to be broken. Of course, it’s easy to go with the flow of what’s popular. But there is no quicker way to get passed over and ignored. Sometimes the quickest way to be significant is to be different, no matter how annoying that makes you. D’banj had us yarning de koko. Terry G threatened to knack us akpako. And thanks to Vic, WHY EVILS has become a catchphrase. (Very useful in times like these when one often feels like screaming at the general heavens). And in addition, we all know for sure the After Party is where it’s really happening.
2. Make Some Noise : Hey You… Rapper… You’re pretty good aren’t you? You’ll just keep working on your stuff and the world will come flocking to your doorstep right? Wrong . The world doesn’t care that you have 280 songs and 65 mix-tapes. Not until you go out and get the attention you deserve. Vic O has each song of his on Youtube, Reverbnation and Facebook. He tweets the individual links everyday like there is no tomorrow. Even has his own website. What are you waiting for?
3. Multi-Task: It would be great if you had that manager, that publicist, that 24/7 6-man team working round the clock on your behalf. But you, dear sir, are alone. The truth is, even after gettingsigned to a label a lot of the work will have to be done by you. There’s no time to sit back. Vic o, my good man, writes and produces his music. And directs and produces his videos. And handles his social networking. One man wrecking machine. The more you can do yourself, the better. Increase your skill set.
4. Ignore the hate: Aaah, get over it. People will hate you even if you write the theme song to the cure for aids. There’s two thingsyou can do: ignore them, or take a lot of time to respond to each and everyone. If there’s anything at all to learn from the man at all, it is his completely oblivious approach to the critics. (Although there’s nothing wrong with a showing a meanie like Speed Darlington who’s boss, once in a while.)
5. Love the Fans: Vic O loves his fans. The End.
6. Mystery : Often called the X Factor. The world is a whore for information, but too much of it, and they shall leave you quicker than you are able to zip up your pants. For example: His Bio on Twitter contains every thing except his current GPS location. A bit excessive one might say. But the questions raised by his person more than create enough mystery. We are left asking: Who is Vic O? Why does he do this? Is he a genius or raving lunatic? Has he got us all fooled? and what song, oh lord, what song, shall he foist upon us next?