Despite not winning anything this season, Manchester United have been named the most valuable brand in the sport. According to research by Brand Finance, the Red Devils are worth $1.2bn.
Even if recent reports of fan losses are to be believed, United retains legions of followers in India, South East Asia and China, contributing to a total of over half a billion individuals and the news certainly does not appear to have deterred sponsors
Definitely hasn’t deterred any sponsors. Those Adidas and Chevrolet deals are huge.
— amar singh (@amarjourno) June 8, 2015
While your friends are celebrating league titles or Champion’s League success, you can always pull this one out – most valuable brand in the world. You’ll never see any of that money, but it’ll help you sleep at night.