The Media Blog: This is the reason it’s not so easy to “monetise!” in Nigeria’s media marketThe Media BlogOctober 4, 2016 | Isime Esene October 4, 2016 Isime EseneThe Media Blog When we say Nigeria is not a rational market, we don’t just mean oil prices messing up everything. We also mean, the consumer. We are not ‘okay’. There is plenty we just refuse to pay for.Someone will figure it out, surely. But not yet. Tags: Media, monetize, nigeria, notjustok, online, TFB, The Film Blog, The Media Blog, TMB, Video Leave a reply Cancel replyYour email address will not be published.