by Temitope Onitiju
Some days ago, an advertisement showing a woman’s breasts caused over 500 accidents in a single day.
The photo, which features a woman cupping her breasts, was posted on the side of 30 vans in Moscow, Russia, with the caption, “They attract”.
The PR campaign caused drivers around the city to be distracted, as cars crashed into one another while the vans drove around.
One of the affected motorists, Ildar Yuriev said, “I was on my way to a business meeting when I saw this truck with a huge photo of breasts on its side go by. Then I was hit by the car behind who said he had been distracted by the truck.”
Meanwhile, ADVTruck.ru, the company behind the campaign has promised to pay compensation to all those who were affected by the accidents.
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