The Thread: Nigerian banks give ringing endorsement to #KeepTheChangeBae

What do Nigerian banks -and brands- do when there is a trending topic on social media that somehow, some way involves them? Jump on the bandwagon, of course.

Afterall, it’s the perfect advertising opportunity.

#KeepTheChangeBae has kept us entertained all day, with bants flying around for good effect and Pablo (Adeniji Olaoluwa Ayodeji) at the receiving end of the shade monster.

He will never forget this day in his life; hopefully, he has learned vital lessons about entitlement and thinking before tweeting.

[IN CASE YOU MISSED IT]: “The Thread: “Duchess of Savageville” “#5KBae is my hero” “Pablo Kosibar” | Twitter reacts with glee to #KeeptheChangeBae

It would appear they needed some prodding:

https://twitter.com/Kingwole/status/847207101965512704

We love First Banks spin on it.

 

First, they gave Ore aka #KeepTheChangeBae her 5000 Naira back

Then welcomed her into the GEM fold- one of the bank’s initiatives for women only.

Payment portals, too

OMG, Verve

And here comes Quickteller

Then Wema Bank sold it

Reactions

Give it up for snazzy adverts.

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cool good eh love2 cute confused notgood numb disgusting fail