So Pepsi got itself into hot water today with this ad it released starring Kendall Jenner as the woman who shut down a protest simply by offering a pepsi to a police officer.

Pepsi's facing some [major] backlash across social media scene for this new ad featuring Kendal Jenner. Thoughts?pic.twitter.com/5qzR4BpOVy

— Y! Online #WorldCup (@YNaija) April 5, 2017

After the grave backlash on the internet, they finally pulled the ad and apologised. Then they said this also:

NEW: Pepsi says they're pulling the ad. "We also apologize for putting Kendall Jenner in this position."

— Olivia Messer ? (@OliviaMesser) April 5, 2017

Reactions:

No, they were attempting to directly profit monetarily from a "serious issue"
…which is worse

— John Sheehan (@dogstar7tweets) April 5, 2017

The Pepsi campaign is working exactly as planned.

— Jack Shafer (@jackshafer) April 5, 2017

https://twitter.com/jnsanchez/status/849675104640528384

Is that a joke Did Kendall like photobomb a Pepsi ad. Did she mistakenly walk on the set. @pepsi couldn't a screwed this up more if it tried

— Robert Rikard (@rgrikard) April 5, 2017

well you see she was doing a photo shoot when along comes a Pepsi ad, and am attractive musician…

— Matunos 2020 (@matunos) April 5, 2017

Jenner is an adult and should apologize for taking part in this fiasco. Nobody forced her into it. If she was looking for attn., she got it.

— Jane Reed (@kaslina) April 5, 2017

What was the $$$ in her contract? She's not crying. : )

— Tracinnasv (@tracinnasv) April 5, 2017

https://twitter.com/jwitmer/status/849672356805193728

As always, somehow it's the white woman who's the victim. Lord I can't! ???

— NamaSLAY??‍♀️??‍♀️ (@BlkCarmenSDiego) April 5, 2017

They are blaming it on the producer pic.twitter.com/HtPIlnq6ey

— Penthouse Sidebar (@drfessel) April 5, 2017

@CocaCola over Pepsi removing their ad RN pic.twitter.com/DcDSQDJfi7

— I am tired. (@ABookishMind) April 5, 2017

Wut?! @Pepsi Jenner was forced? She was PAID! sorry you offended tons of people w an insensitive ad that misappropriated cultural ID?

— EAGLES FAN IN VERMONT! (@vtknitboy) April 5, 2017

https://twitter.com/DianeSweezerDav/status/849672553220239360

Wait! They're only concerned about Kendall Jenner???? How about apologizing to the public?

— Kathleen FIND THE WAY 2 DO THIS. SO BE IT. C2 IT! (@KathleenCondo) April 5, 2017

Is she donating her pay?? Please!!

— TDK (@ejkmom1998) April 5, 2017

Well if Kendall Jenner didn't prostrate herself for ever dollar & had an actual conscience or soul she would have shut it down before now.

— KillingMyCareer (@MelaynaLokosky) April 5, 2017

Finito.