Nollywood Director Niyi Akinmolayan’s AMVCA-award-winning film “Colours of Fire” was added to Netflix just a few days ago, and Nigerian youths are displaying their displeasure with the film.
Though “Colours of Fire” seemingly received praise during its run in theaters, the Netflix launch of the film has proven that Nigerian youths are not as pleased with the film, and here’s why:
What is social media saying about “Colours of Fire”?
After the film was put on Netflix this past weekend, social media became abuzz with complaints and gained traction over the weekend. Some of the complaints being made are:
- The Use Of AI
The use of AI in the film has been the major bone of contention for many viewers. Many people noted that the amateur use of AI and virtual effects distracted viewers from enjoying the storyline of the film. The complaints also noted that while the use of AI could be encouraged in certain cases, its usage and application in the film made it difficult to enjoy the 2-hour-long watch.
- The Dialogue
Another major complaint the film has received from viewers is the dialogue. People have noted that the dialogue felt like it was written for a stage play and not a screen movie, hence making it feel delayed and awkward instead of having the necessary effect and dramatic flair that the script seemed to encourage.
- Quality of Production
Although “Colours of Fire” won several awards at the AMVCA, viewers are noting that the quality of production does not match the overall enthusiasm the film released. The digital execution, which is a huge necessity in the film, was not up to par, which social media commentators are claiming made it a letdown.
What did Niyi Akinmolayan have to say to the criticism?
In response to the viral criticism of the film on X (formerly Twitter), Niyi Akinmolayan defended his decision to use AI, stating that it was a choice on his part, adding that the use of AI took only a small percentage of the film (85 seconds) out of the 2 hours and 46 seconds run time of the film.
He also added that the AI was only used in specific instances, for flashback sequences, and maintained that he has always been interested in pushing boundaries in his work. The director also noted that while his methods may not be conventional, they are done in a bid to push technical boundaries in Nollywood, rather than sticking to safe methods.
What we think
Though many Nigerian youths are complaining about the film, others enjoyed watching it, which explains why it received so much appreciation at the AMVCA. However, the criticisms are needed to ensure that more Nollywood directors are more careful with the technical aspects of their films to avoid backlash, as most of the criticisms directed towards “Colours of Fire” may be harsh, but they are important in pointing out what the audience does not want to see in Nollywood productions.








