INFINIX Mobility Limited today announced the prolific Nigerian music artiste, Davido as its brand ambassador at the illustrious Radisson Blu Hotel.
One of the leading smartphone makers, INFINIX Mobility Limited, has distinguished itself from its competitors with its tech, bold, stylish brand persona which is a perfect mixture of technology and art. This has appealed to its target audience immensely and its “The future is now” mantra has also encouraged its young fans to be creative and be productively efficient in their various fields of specialisation.
A lot of strategies can be linked to the uprising of INFINIX Mobility Limited. One of them is being able to understand the extent of connection of its target audience to certain pivotal aspects of Pop culture and creating affiliations with notable icons to propel the brands to new heights.
Born David Adedeji Adeleke, Davido’s musical career has been nothing short of amazing. From chart topping singles, awards, ground breaking records, worldwide tours to global recognition, this was yet another major milestone attained for the singer as he was all smiles today while putting pen to paper to be the new face of INFINIX Mobility Limited.