TMB Data: How many people watch Nigerian TV?

We had a very active National Broadcasting Commission under former director-general, Emeka Mba. Successive ministers of information saw and left him alone to keep moving.

Under this particular minister? Well, Change will have to begin with you.

Passive-aggressive shading done, the reason we are referring to all that jazz is ‘cause to get any useful data about Nigerian television today, you have to go to the work Mba did today.

And so in answering the question: how many people watch Nigerian TV, we could only find one valid source – the NBC Television Report from 2015.

37.3 million households in Nigeria have a television set according to a report by NBC in 2015.

And according to them we have 4.0 people per household in Nigeria on the average, and that gives us an addressable television population of about 150million.

So, essentially, according to the regulators, across terrestrial and cable, 150 million Nigerians watch TV.

To get the numbers for Internet television, you’ll have to look somewhere else. Don’t worry, we’ve got you.

 

PS: See anything worth talking about on the ins and outs of the media business in Nigeria on TV, radio, print and online (could be news, tweets, photos, op-eds etc) send us a mail on [email protected] titled TMB. Let’s share the insight together!

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