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Everything begins with an idea. A widely successful marketing campaign, capable of winning over a massive amount of new consumers, begins with a simple idea. The idea for Nivea’s #Breakupwithharmattan campaign is a direct yet thoroughly effective one.  The campaign idea takes up the term ‘break up’, expands it, and applies it to humans ending... Read More
In partnership with development consulting firm – Nextier, supported by Channels TV and RED, newly launched radio station, Radio Now 95.3 FM is set to hold the first edition of its conversation series tagged ‘Urgent Conversations.’ The discussion which will feature key voices from the Nigerian political, corporate and religious spheres will hold on the... Read More
Across the thirty-six states of Nigeria, these are the five biggest stories you shouldn’t miss out on: Bauchi Gov: Nigerians don’t need permission to live in Ondo forests Bala Mohammed, the Bauchi State Governor, has stated that Nigerians don’t need any permission from any governor to reside anywhere in the country – The Punch reports... Read More
Nigerians are yet to get over the depressing stories of insurgent attacks, kidnappings on our highways and murderous activities of herders that continue to go on unchecked across the country. In light of this, one would think that the clear message from those saddled with the mandate of protecting lives and livelihood would be geared... Read More
Lupita Nyong'o
Released in 2019, Lupita Nyong’o’s children’s Sulwe was well-received and broadened her creative streak from being an actress. A #1 New York Times bestseller at the time, Sulwe is now getting an adaptation by Netflix as an animated musical, the Oscar-winning actress announced via Twitter today. Sulwe is a semi-autobiographical story, meaning it’s partly drawn... Read More
What good is a wink if it’s done in the dark? So also, what good is an advertisement if barely anyone sees it? This is why a marketer must choose an effective site to place an advert to ensure tons of people get to see it. Here are some of the prime locations to have... Read More
Platform
Memories of the clampdown on #OccuppyLekkiTollgate protesters on Saturday 13th February, by security operatives are apparently still fresh in the minds of many. Following this development and the worsening state of insecurity across the country, youths in the country frustrations have continued to express their frustration about the seeming reactive approach by governments across board... Read More
Across the thirty-six states of Nigeria, these are the five biggest stories you shouldn’t miss out on: APC youths ask Buhari to sack Lai Mohammed Some members of the All Progressives Congress (APC) in Kwara South, under the umbrella of APC Youth Stakeholders, on Wednesday, 17th February, pleaded with President Muhammadu Buhari to sack the... Read More
Former finance minister Ngozi Okonjo-Iweala (NOI) has attained another first. As is to be expected, a litany of congratulatory messages to her for clinching the position of Director General of World Trade Organization (WTO) has followed with zero acknowledgement to how she attained feat after feat in spite of rather than because of Nigeria’s atmosphere.... Read More
Nigerians may largely be dramatic people, but subjecting the lives of over 200 million citizens to confusion and pain every other week (as a result of insensitive leadership), is the needless drama no one enjoys watching. Who would think that in the same country where 276 female students were kidnapped from a Secondary School in... Read More
Nigerians love to buy and sell. Where there is a community of Nigerians, a market is sure to be in close quarters. Kaduna, a state in north-western Nigeria, is one of such major trade centres in the country. The central transportation hub also possesses very notable markets as well. Here are the top ten:  Old... Read More
It’s another exciting quarter on The Hustle – a #WithChude special where some of the trendiest millennials gather to talk about modern life and modern living. The conversations on this Valentine’s Day Special are certainly not one to miss as host and Co-founder Joy Inc. brought together seven of the coolest Gen Zs on the... Read More
Across the thirty-six states of Nigeria, these are the five biggest stories you shouldn’t miss out on: Malami advocates agency for herdsmen activities The Attorney-General of Nigeria and Minister of Justice, Abubakar Malami (SAN), has advised the Federal Government to create a government agency that will regulate the activities of herdsmen – The Punch reports... Read More
We appear to be in the era of making history. It’s only 16th February and early signs indicate that it’s likely to be a year of shattering records. Barely 24 hours after world famous Nigerian economist, Dr. Ngozi Okonjo-Iweala, was unanimously elected first female Director-General of the World Trade Organisation (WTO), reports had emerged that... Read More
Not-for-Profit organisation, ‘Girls With Period’ has announced the appointment of PR, Media expert and TV Producer, Ifeoma ‘Oma Areh, as the chairperson of it’s board. The announcement was made at the formal signing event which held on the 11th of January in Lagos. As Chairperson of the board, Areh joins other notable names including Mercy... Read More
When writer and curator, Nelson C. J., went in search of church as a queer Nigerian, he found something that fell just short of his desire of an affirming church that doesn’t have him negotiating his existence as a queer person at every turn – a ‘progressive’ fellowship whose motto may well be don’t ask... Read More
No Hiding Here
Although it’s past Valentine, Showmax still has something up its sleeves: South African romantic comedy No Hiding Here arrives on the streamer exclusively on February 18, about a beloved, gay, small-town high school teacher (played by Earl Gregory) ends up offering refuge to (and falling in love with) a visiting celebrity pop star after accidentally... Read More
Shut your eyes and imagine a mall- any mall. One thing you can be sure to see is a bustling crowd, several stores and various products on sale. Shopping malls are considered the epitome of a consumer society; the ultimate product of a capitalist community. A mall is also a significant attraction for sellers, buyers... Read More
#BeLikeNgoziChallenge
Yesterday’s announcement of Dr. Ngozi Okonjo-Iweala as the Director-General of the World Trade Organisation was a huge feat for the renowned, Harvard-trained economist, who had been in the race since 2020. Since the creation of the WTO, no woman and African has helmed its affairs over regulating global trade, and Dr. Okonjo-Iweala installed has now... Read More
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