by Idiareno Atimomo 2013 was quite an eventful year for many brands. It was one in which regulatory environments; the spending power of consumers and the rising influence of…
by Kenny Brandmuse (Editor's Note: Reports say the author is the creator the popular Saka character in telecom television commercials. He is with the Orange Academy in Lagos) Well, as…
by Hauwa Gambo It's the television commercial everyone's talking about! The MTN number portability advert featuring "Saka" who hitherto used to exist on Etisalat adverts was produced by the good…
by Hauwa Gambo So crawl out of that hole you've been hiding in: the brand wars in Nigeria just climbed a step up. Yesterday, social media and television was on…