As part of its commitment to helping brand managers, policymakers, and culture enthusiasts understand prevailing trends with a view to ...
The issue Old things must pass away, and when they do something new emerges where they leave a void. The ...
A new study conducted by Culture Intelligence from RED indicates that a disproportionate number of Nigerians who own health insurance ...
A new study conducted by Culture Intelligence from RED reveals that with 72% of young Nigerians interested in owning a ...
According to a study conducted by Culture Intelligence from RED, 76% of Nigerian consumers prefer to shop offline, citing online ...
Despite the intense criticisms among many conservatives, especially religious and political leaders, Big Brother Naija remains popular among young Nigerians ...
A new study conducted by Culture Intelligence from RED reveals that the majority of Nigerians believe there are political and ...
Marketing is not simple anymore. Brands now have to allocate their budgets across a multitude of channels, from stores, catalogs, and traditional media to websites and apps. Consequently, it is much more effective to operate from an excellent position of knowledge, where brands can make precise hits and invest in storytelling that connects.
Many successful organisations rely on effective data collection and usage to boost their operations and make critical decisions to deliver ...
BeatingCorona from RED today launched its COVID-19 web map to help key stakeholders maintain focus and double-down on efforts to ...
Remember a time when CEOs of multi-million dollar businesses were mythical figures, couched in their private lofts, separated from the ...
Nigeria has a diversity problem. We see it on our streets, in our schools and in our interactions on social ...