The Media Blog: We’re reaching peak Toke levels

Toke Makinwa YNaija
Toke Makinwa

We should just call this Toke week at this point. Her dedication to pushing this her “On Becoming” book is nothing short of remarkable.

Just in case you’ve somehow managed to avoid all the talk of this book, from the reviews to the magazine covers to the interviews, Toke is here to make sure you hear about it, or are reminded of it, by fire by force.

The latest tool in her media onslaught is a special edition of her vlog called “The Making of On Becoming.”

Of course, her over 35,000 subscribers shall be sharing as they please, while pretty much every major online entertainment/media focused outlet will likely pick it up immediately as well (hey, just look at us!)

More headlines, more noise, more money in Ms. Makinwa’s pocket.

What a hustle.

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