MultiChoice will increase DStv subscription rates by August 1 and Nigerians are having none of it

DSTV

The audacity! If I wasn’t into Premier League football or addicted to E!, I would have thrown my DStv decoder into the bin. Although I’m yet to receive a notification from DStv regarding the adjustment of its subscription rates, I’m trying to rationalise this decision from the cable provider on top of their poor service.

Come August 1, subscribers to varying DStv packages will grind their teeth as they pay a new stipulated charge, unanimously taken by MultiChoice to fleece us into a coma. Premium will see a price increase from N14,700 to N15,800; Compact Plus from N9,900 to N10,650; Compact from N6,300 to N6,800; Family from N3,800 to N4,000; and Access from N1,900 to N2000.

Conversely, DSTv’s cable twin service GOtv will slash its rates for its subscribers, which is something I’m yet to understand. GOtv Max package subscribers will enjoy a decrease from N3,800 to N3,200 while prices on GOtv Plus, GOtv Value and GOtv Lite packages will remain fixed at N1,900, N1,250 and N400 respectively.

Even though the Nigerian cable landscape has welcomed new players, the DStv monopoly is only so strong. With its flat-fee price model, subscribers renew subscription monthly as opposed to the pay-as-you-go system some cable service have adopted. This will not be the first time MultiChoice will cruelly adjust the prices of ita DStv packages. And until a DStv-adjacent player steps into the field, we will continue to endure unfair price hikes.

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cool good eh love2 cute confused notgood numb disgusting fail