Tag: Branding

Opinion: How best to kill your brand

by Nnadozie Egeonu Customer will always want to know what is in for him; what extra benefits can he derive from patronizing you; why should he go for you instead…

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Opinion: Allow me to reintroduce myself – Personal branding tips

by Early Jackson On any given day, we expose our personal brand to people we may never have an actual conversation with. Whether you are a business owner, in a…

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Akintunde Oyebode: Rebranding Nigeria (YNaija Frontpage)

  These days, the current minister of Information is more concerned with a clampdown on social media, and the barrage of negative publicity the president receives from an ignorant minority,…

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Nnadozie Egeonu: Branding 101 for SMEs

Your business brand is a powerful asset for your breakthrough... So many people have different definitions of branding; many refer to it as packaging while to some it is the…

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