We saw this headline, and our minds were blown. As yours would be if you are a media entrepreneur working in a world where it’s future is supposed to be ultimately swallowed by Facebook. Or someone.

We are loathe to quote the editor-in-chief of this site (and be accused in the newsroom of sucking up!) but he captures the point in one tweet.

The underlying narrative: Tech companies buying up media (content) companies is now clearly not just a thing, but the thing.

— Chude Jideonwo (@Chude) October 23, 2016

The media is going nowhere, people. And its future is sparkling bright.