Company launches Trading-as-as-Service, Peer-to-Peer Funds Transfer, Trove Card Services, Trove for Business, Trove University, Stock Gifting, & Price Movement Alerts.
In a virtual launch greeted with pomp and pageantry, Trove finance unveiled its new app Trove 2.0 and its new website.
As the pioneer micro-investing platform in Sub-Saharan Africa (SSA), the startup is
showing no signs of easing off as it rolled out an innovative suite of new products.
Trove’s Trading-as-a-Service
Trove launched Trading-as-a-Service (TaaS) to allow banks, asset managers, and fintechs
to seamlessly integrate the trading of American, Chinese, and Nigerian stocks and ETFs
through a proprietary easy-to-use API. Trove’s TaaS hosts the full capabilities of a fully
functioning trading app from onboarding, compliance, original research, education, to
other wealth management tools. This means anyone can launch a trading app with very
few lines of code, courtesy of Trove.
Peer-to-Peer Funds Transfer & Stocks Gifting
Users can now send up to $5,000 to other Trove users at zero cost. Even more, users can
gift stocks with a maximum value of $5,000 to users and non-users of Trove.
The New Wallet System & Debit Cards
Trove has reimagined its wallet system to become “The Vault” to power more money
operations for its users. While funds in users’ wallets could be used for trading, users also
get access to a debit card – virtual or physical – powered by MasterCard, to utilise funds
in their wallets to make purchases and withdrawals anywhere in the world. Additionally,
users can initiate bills payments for their daily needs like Netflix, Apple Music, Amazon
purchases, and social media ads payments (for our small business owners).
Trove for Business
Trove for Business ensures your business can now own other businesses. This B2B facing
product is targeted to enable corporates, small businesses, cooperatives, and Trusts trade
& own stocks and ETFs without any personal liabilities involved.
Trove University
Trove University is the education arm of Trove Finance with a goal to dispense financial
education to a million Africans in the form of classes, cohort programmes, bite-sized
explainers, and talk shows. This on-demand product comes at zero cost and is available
to all Trove users across the continent.
Real-Time Pricing & Proprietary Price Alerts
The startup also unveiled a proprietary price movement alerts system that tips off the user
of any major real-time change in the prices of stocks in the user’s portfolio and watchlist.
This is relevant as the startup doubled the number of stocks available to users in the new
release.
“Actualising Trove 2.0 required us to stretch as a team. We set out with the guiding
principle to bring more possibilities to our users and break new grounds. Underserved
customer segments, traditional financial institutions, and fintechs can now expand their
service offerings with our Trading-as-a-Service APIs. Corporate entities can also now
have access to intelligent trading offerings.
“We believe every entity – personal or corporate, regardless of size – deserves to be a part
of Trove’s world of possibilities. And we are glad to have achieved exactly that, ” Desayo
Ajisegiri, the Co-founder & Chief Operating Officer (COO), beamed.
Trove finance is the answer to Africa’s access to global investment opportunities
While revelling in the moment stating that “Trove finance is the answer to Africa’s access
to global investment opportunities”, Oluwatomi Solanke, CEO, hints that this upgrade
is only a step in the long evolutionary process for Trove. Between this launch and its next announcement, the ambitious CEO stated that his team’s focus is “proliferating access to global investment opportunities to all of Africa, one country at a time”.
Watch the launch event here and Download the Trove app today.
Contact Details:
Benedict Oghenede
Public Relations & Marketing Manager
Benedict@troveapp.co


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