Polygamy is good, but not the solution to cheating

Religious people will never agree that the Polygamy is not the Devil’s creation. The argument hinges on “A man shall leave his father and mother and be joined to his wife.” Not wives. Others argue that no man can love two women equally like he should, so marrying two is anti-Heavenly race. Polygamy is most... Read More

Deep Dive

polygamy

January 25, 2022

This is the story of a mother using her body and her daughters to ‘please’ bandits

Nothing new under the sun? Maybe, but a mother who thinks money solves all life’s problems, and would do, possibly anything, to get it? This is also money ritual, because there are similarities – sell your ‘soul’ (or whatever they sell) to acquire wealth. Maryam Abubakar, 39, has been selling her body and her soul... Read More

Deep Dive

Banditry in Nigeria

January 25, 2022

The NAFDAC ban and the conversation we usually avoid

A high powered committee of the Federal Ministry of Health, National Agency for Food and Drug Administration and Control (NAFDAC), the Federal Competition and Consumer Protection Commission and Industry, and the Association of Food, Beverages and Tobacco Employers and Distillers and Blenders Association of Nigeria, had made several recommendations in December 2018. Now, NAFDAC has... Read More

Deep Dive

alcohol, nafdac, young nigerians

January 25, 2022

Atiku committee explains why Southeast should wait another 5 years | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: Buhari suspends fuel subsidy removal The Nigerian government says it will retain fuel subsidy indefinitely and will work on amending the 2022 budget to provide funds for that purpose, the finance minister has said. The Minister... Read More

Top Stories

Nigerian News

January 24, 2022

School razed, Aisha Buhari’s comment | Everything we know about Hanifa Abubakar’s murder

Hanifa Abubakar’s death is one that will be talked about for a while, not just because she is a small kid, also because kidnapping – and incessant killing – has become a big business in Nigeria. At the Kano Police Command, Hanifa Abubakar’s father, Abubakar Abdulsalam, while in tears, called for the immediate prosecution of... Read More

Deep Dive

Hanifa Abubakar

January 24, 2022

Mozambique, Seychelles reminds us why ‘One Africa’ may be unattainable

Filmmaker, Pamela Adie, intended to visit Mozambique and return with an amazing travel experience with stories to tell. She told stories, but they are the kind almost everyone frowns at. Pamela’s story is not news to Nigerians and is quite elaborate and you can almost assume you were there with her, wondering why you are... Read More

Deep Dive

One Africa

January 24, 2022

Labour intensifies efforts for nationwide protests | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: 486 people killed across Nigeria in first three weeks of 2022 At least 486 people were killed in the first three weeks of 2022 by non-state actors across Nigeria, an average of 22 people a day,... Read More

Top Stories

Nigerian News

January 23, 2022

Nwanyi Ocha’s qualification as commissioner is not what we should be worried about

Three books, Folktales from Igboland Vol One, Ilu Na Gwa m Gwa m Gwa m Ka Ha Di Nfe, Nke Mbu; and Akuko Ifo Si Nala Igbo, Nke Mbu, authored by Dame May Ikokwu were launched to protect the Igbo language, culture and tradition from extinction. The books were reviewed by a former federal permanent... Read More

Deep Dive

igbo culture, Nwanyi Ocha, Sugabelly

January 23, 2022

‘Kidnappers collected ₦3m ransom, killed Asma’u, buried her in shallow grave’ | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: Lagos announces end of COVID-19 4th wave The Lagos Commissioner for Health, Akin Abayomi, says consistent decrease in COVID-19 case positivity from 29.3 percent recorded on December 21, to 1.9 percent as of January 20, indicates... Read More

Top Stories

News across Nigeria, Nigerian News

January 21, 2022

Dear Ruger, this is what we think you should do

The ‘stubborn head’ generation will not agree that oversharing on social media invites the hungry American Pit Bull Terrier to your doorstep. They will not agree because social media has redefined human communication and our humanity. We will actually go straight to the point and argue that Ruger should be apologising for calling out the... Read More

Deep Dive

Ruger

January 21, 2022

Should Leo DaSilva be allowed to walk on same street with Bola Tinubu?

Yes, we know 2023 is here already, so everyone – especially young Nigerians – is going to pretend like they are passionate about the general election and, literally, call out any popular face who wines and dines with “political demons”. The social media rumblings have started, and Leo Dasilva has just walked into the mouth... Read More

Deep Dive

2023 elections, bola tinubu, Leo Dasilva

January 21, 2022

Petrol may sell for ₦403/litre as NLC plans strike next week | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: Reps order probe into 178,459 firearms ammunition missing from police armoury Nigeria’s House of Representatives has mandated its Ad hoc Committee on Arms to investigate alleged 178,459 arms reported to be missing by the Auditor-General of... Read More

Top Stories

Nigerian News

January 20, 2022

IPOB: What Nnamdi Kanu said about being a member of the proscribed group

The Nnamdi Kanu case is one that will not end anytime soon. Nigeria is a country where cases like this drag for years and are soon forgotten before another dramatic judgment is made. A High Court in Umuahia, Abia Wednesday, January 19, 2021, ordered Nigeria’s Federal Government to pay the sum of ₦1 billion to... Read More

Deep Dive

Indigenous People of Biafra (IPOB), Nnamdi Kanu

January 20, 2022

Dear LASG, isn’t LASTMA a threat to the Lagos ‘mega city’ vision?

If you live in Lagos and do not have any story to tell about the Lagos State Traffic Management Authority (LASTMA), you probably arrived last week and have been indoors since. The stories are usually most likely negative and will make you question what exactly they are on the roads for; especially when you remember... Read More

Deep Dive

Lastma

January 20, 2022

“1,400 persons killed by security agents in S’East under 14 months” | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: #EndSARS: 23-year-old released 15 months after spending 15 months in custody Borno indigene, Peter John, 23, has reunited with family and friends after spending 15 months in prison, his lawyer, Fetus Ogun, confirmed Wednesday, according to... Read More

Top Stories

Nigerian News

January 19, 2022

“600k for crèche?” Stop screaming, you may be thinking like a poor person

“I know we are on Twitter and everybody here is rich, but ₦600k per term is too much for crèche.” Bolaji Parle on Twitter That’s probably the tweet that started the “600k for crèche” trend and the one that’s causing conversations on right amount for parents to pay for their wards. It’s also the one... Read More

Deep Dive

600k for crèche

January 19, 2022

Hear me out, MC Oluomo’s money stays intact | See what happens next

Marketing teams in Lagos may want to learn a couple skills from agberos, only that they will not sell if they introduce aggressiveness and disrespect into the mix. Agberos have daily targets they must meet and these targets generate an estimated annual revenue of ₦123.078 billion for the National Union of Road Transport Workers (NURTW),... Read More

Deep Dive

agbero, agberos in Lagos, Lagos government, MC Oluomo

January 19, 2022

PDP clears Bamidele Adeleke, others for July election | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: PDP clears all candidates for July election The committee constituted by the Peoples Democratic Party (PDP) to screen the aspirants for the July 16 Osun governorship election has said none of the aspirants whom it screened... Read More

January 18, 2022

Much ado about Electoral Bill 2021 and the 2023 elections

General Muhammadu Buhari, at the tail end of 2021, refused to sign the Electoral Act (Amendment) Bill 2021 into law to save Nigeria’s democracy. The president’s Senior Special Assistant on Media, Garba Shehu, made this known in a statement titled, ‘In amending the electoral act, the nation first, always for Mr. President’. Garba said, “Rather,... Read More

Deep Dive

Electoral Bill 2021

January 18, 2022

ASUU in the news again – or in the mud?

Fear not, said we, as it is not a strike warning or a meeting with the Federal Government, which usually does not end well. Today, we exchange what is legal and what is a labour union. The Head of the Civil Service of the Federation, Dr Folashade Yemi-Esan Monday, during the opening of the separate... Read More

Deep Dive

ASUU

January 18, 2022

Shettima explains why Tinubu deserves APC presidential ticket | 5 Things That Should Matter Today

Across Nigeria’s 36 states and the Federal Capital Territory, these are the five top news stories you shouldn’t miss: PDP governors ask National Assembly to override Buhari’s veto Governors elected on the platform of the Peoples Democratic Party (PDP) have called on National Assembly members to hasten their decision on the controversial Electoral Act Amendment Bill 2021.... Read More

January 13, 2022

5 trends that will drive marketing in 2022

Marketing teams will face a steep road this year stringing tech and changes to online eccentricities while trying to meet the changing habits of pandemic-weary customers. In a religious sense, there is some kind of respite, but the first weeks of 2022 have carried an unwholesome sense of déjà vu. Like someone mentioned, “2022 is... Read More

CifromRED

trends that will drive marketing

January 12, 2022

5 Marketing goals to adopt in 2022

2022 already looks like an exciting year. We already said goodbye to 2021. Apart from the successes we recorded and challenges we faced due to the pandemic, 2021 looks like it moved like electricity in a wire. If you are wondering where the time went, don’t ask us. We don’t know. What we do know,... Read More

CifromRED

Marketing goals for 2022

January 11, 2022

11 digital marketing trends and predictions for 2022

Digital Marketing has stayed a changing field – the pandemic made the changes quicker and more strategic. But, 2022 may likely hold some sensational changes. So, brands need to take advantage of this as they plan for the future. To help you, we listed 11 digital marketing trends to keep an eye on in 2022. ... Read More

CifromRED

Digital marketing trends

January 10, 2022

6 market intelligence tips for your business

Market intelligence helps companies focus on serving the needs of their target market and develop a deeper understanding of competitors and the business environment. According to Economic Times, “marketing intelligence is the external data collected by a company about a specific market which it wishes to enter, to make decisions. It is the first set... Read More

CifromRED

Market Intelligence for Nigerian brands

January 6, 2022

11 things to note before selling to Nigerians

You’ve worked hard to build your business, or preparing that brand campaign strategy and you’re thinking, what’s next? There are a number of factors to consider before selling to ensure success. Selling a business requires serious preparation, and we prepared this list to help your plan. See things to consider below: Affordability Loyalty Ease of... Read More

CifromRED

Selling to Nigerians

January 5, 2022

Top TikTok influencers for marketers

TikTok very much appeals to young generations and seems to be retaining its audience as they age. TikTok is available in 154 countries. Global brands have recognised the importance of TikTok as a key way to engage with young audiences, encourage user-generated content, and partner with relevant influencers. TikTok has seen both paid and influencer campaigns. So,... Read More

CifromRED

Nigerian TikTok Influencers, TikTok Influencers

January 4, 2022

The complete list of 2022 holidays for marketing teams

It is that time of year! Yes, the holiday season that is in full swing, but also time to start looking ahead as we begin 2022 and crafting your business’s marketing strategy – if you have not already done that. 2022 presents an opportunity to start fresh. It may seem a daunting task trying to plan... Read More

CifromRED

2022 holidays

December 30, 2021

10 major tourist centres in South-South Nigeria

With diverse people and cultures, Nigeria is widely recognised and celebrated for distinguishing itself through its history, legend, natural beauty and conquest. From rain forests in the south, broad savanna woodlands in the centre to a semi-desert region in the north, Nigeria offers a remarkable range of physical beauty and hospitality, all available to be... Read More

CifromRED

Tourist centres in South-South Nigeria

December 24, 2021

#YNaija2021Review: ISWIS, Tea with Tay, #WithChude… 10 podcasts that led the charts this year

As of April 2021, data on Spotify shows Nigeria has over 2.9 million podcast titles available to Spotify listeners in the country. Even earlier, in 2020, it was reported that Apple Podcasts is home to more than 500,000 podcasts covering topics across many fields, and racking up new listeners by the minute. From podcasts like longtime regulars Loose Talk,... Read More

CifromRED

Nigerian podcasts

Polygamy is good, but not the solution to cheating

This is the story of a mother using her body and her daughters to ‘please’ bandits

The NAFDAC ban and the conversation we usually avoid

Atiku committee explains why Southeast should wait another 5 years | 5 Things That Should Matter Today

School razed, Aisha Buhari’s comment | Everything we know about Hanifa Abubakar’s murder

Mozambique, Seychelles reminds us why ‘One Africa’ may be unattainable

Labour intensifies efforts for nationwide protests | 5 Things That Should Matter Today

Nwanyi Ocha’s qualification as commissioner is not what we should be worried about

‘Kidnappers collected ₦3m ransom, killed Asma’u, buried her in shallow grave’ | 5 Things That Should Matter Today

Dear Ruger, this is what we think you should do

Should Leo DaSilva be allowed to walk on same street with Bola Tinubu?

Petrol may sell for ₦403/litre as NLC plans strike next week | 5 Things That Should Matter Today

IPOB: What Nnamdi Kanu said about being a member of the proscribed group

Dear LASG, isn’t LASTMA a threat to the Lagos ‘mega city’ vision?

“1,400 persons killed by security agents in S’East under 14 months” | 5 Things That Should Matter Today

“600k for crèche?” Stop screaming, you may be thinking like a poor person

Hear me out, MC Oluomo’s money stays intact | See what happens next

PDP clears Bamidele Adeleke, others for July election | 5 Things That Should Matter Today

Much ado about Electoral Bill 2021 and the 2023 elections

ASUU in the news again – or in the mud?

Shettima explains why Tinubu deserves APC presidential ticket | 5 Things That Should Matter Today

5 trends that will drive marketing in 2022

5 Marketing goals to adopt in 2022

11 digital marketing trends and predictions for 2022

6 market intelligence tips for your business

11 things to note before selling to Nigerians

Top TikTok influencers for marketers

The complete list of 2022 holidays for marketing teams

10 major tourist centres in South-South Nigeria

#YNaija2021Review: ISWIS, Tea with Tay, #WithChude… 10 podcasts that led the charts this year

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