TMB

January 27, 2017

The Media Blog: Navel gazing about the media’s low approval ratings is nonsense

Whenever the media in America does anything that someone somewhere doesn’t like, the response is now predictable: X and X is why the media has such low approval ratings. Now, that is in fact… a fact. Only 32 percent of Americans have any kind of trust in the media, according to Gallup. This appears to... Read More

The Media Blog, Thinking Through

America, anderson cooper, donald trump, Gallup poll, inauguration, Media, The Media Blog, TMB

January 26, 2017

The Media Blog: Let’s talk about media and ‘The forbidden experiment’

Legend has it that King James IV once stretched, yawned and thought to himself ‘hm – what language would babies speak if they didn’t have any humans to learn language from?’ And – because he is a king, duh – he was able to hijack a few babies and place them in the care of... Read More

The Media Blog, Thinking Through

Buzzfeed, data, experiment, Garden of Eden, Linda Ikeji, Media, The Media Blog, TMB

October 26, 2016

The Media Blog: Naij.com just launched an interesting network – except for one small problem

Naij.com made an announcement: a new platform that will enable it aggregate content from all over the blogosphere to be published on their website and app. It’s called the Naij.com Blogger Network. Content from any blog owner -from writers to photographers and everyone in between. To be sure, Pulse and Naij are doing the Nigerian... Read More

blogger network, gossip, Linda Ikeji, Naij, online, PulseNG, The Media Blog, TMB

October 26, 2016

The Media Blog: Agatha Amata is one of only two women who own TV channels – and Rave TV is back on air

It went off StarTimes for a bit, but no one ever got rich counting out Agatha Amata. The presenter and producer of the almost 15-years-running Inside Out with Agatha has bounced back with the station now on GoTV channel 112. RAVE TV NOW ON GOTV, CHANNEL 112 – Rave TV https://t.co/wLM3XzoDUk — Insideout wit Agatha... Read More

Agatha Amata, GOtv, inside out, nigeria, rave tv, The Media Blog, TMB

October 26, 2016

The Media Blog: People of God, please which one is Bing TV?

So we we minding our business when we saw this in the press release for Innoson Group’s latest investment – in Cable TV infrastructure, in collaboration with some Chinese people: “Also, an investment of $100 million to establish technology-based Direct-To-Home Digital Bing Television Stations in Nigeria, among others.” Digital Bing? Digital Bing? We have never... Read More

cable tv, China, Google, ING, Innoson Group, Mae in Nigeria, Media, microsoft, search, The Media Blog, TMB

October 24, 2016

The Media Blog: AT&T just assured us of the future of the media

We saw this headline, and our minds were blown. As yours would be if you are a media entrepreneur working in a world where it’s future is supposed to be ultimately swallowed by Facebook. Or someone. We are loathe to quote the editor-in-chief of this site (and be accused in the newsroom of sucking up!)... Read More

AT&T, Chude Jideonwo, facebook, future, Media, The Media Blog, TMB

October 24, 2016

Davido’s ThisDay Style cover, MAMAs and everything else on Uncensored this week

Ifeoma Areh of Wildflower PR & Company hosted Uncensored this week while Chude Jideonwo was away. She is joined by Lekan Olanrewaju and Isime Esene. They talk about Davido’s ThisDay Style cover, MTV Africa Music Awards, One Africa Music Fest, Mr. Eazi taking over social media and gaining all the fans, AFRIMA and everything that is... Read More

Ifeoma Areh, Isime Esene, lekan olanrewaju, nigeria, podcast, TFB, The Film Blog, The Media Blog, TMB, ynaija

October 24, 2016

The Media Blog: So we dropped by the last day of Africast

Africast 2016 ended on Thursday. Yes, I know you didn’t know even though you work in the media or in TV. Because the people at the National Broadcasting Commission and the Nigerian Television Authority still don’t understand the place of a new generation (call it New Television). We almost missed it. But we caught the last day,... Read More

Cool FM, Silverbird TV, Startimes, The Media Blog, TMB, Wazobia FMNigerian Television Authority

October 24, 2016

The Media Blog: DStv is not afraid of Nigerians again, you know

In Kenya, because they have sense, they have begun to move away from DStv and its high subscription rates. The company had announced an increase in price due to operation costs, so the customers in that same market, decided to move to other options – and save DStv more operations. Less operations = less operation... Read More

Channels, DSTV, Kenya, nigeria, Premium bouquet, sticky, The Media Blog, TMB

October 24, 2016

The Media Blog: Naij.com now has a Hausa version

Because, in case no one had told you: the Nigerian online space has become a war zone. Everyone’s firing canonballs.

Aisha buhari, canonballs, Naij, nigeria, online, sticky, The Media Blog, TMB

October 20, 2016

The Media Blog: Did Reuben Abati look at his own life before he wrote this?

After reading the interview granted by First Lady Aisha Buhari on BBC Hausa Service, I was tempted to conclude that this is what may have happened. She could have said the same things in a more delicately phrased manner. I have always held the view that anybody at all in a public position should be... Read More

Aisha buhari, BBC Hausa, Goodluck Jonathan, opinion, Patience Jonathan, reuben abati, The Media Blog, TMB

October 20, 2016

The Media Blog: Ah, TechPoint has helped us explain the Google spend – somehow sha

So we asked here about why Google is spending money on traditional advertising when it is supposed to have KILLED all traditional media. And we asked the tech “eco-system” people to help us. And they did. Our good friends at TechPoint (which is actually our favourite tech blog in Nigeria) have the sort through the... Read More

Android, Android Marshmallow, Google, Google Now, nigeria, search engine, TEchpoint, The Media Blog, TMB

October 20, 2016

The Media Blog: iROKO’s London office gets a makeover

New commission for @irokotv office London pic.twitter.com/9uTBQerlmk — Mr Cenz (@mrcenzgraffiti) October 18, 2016

iROKO, Jason Njoku, London office, makeover, The Media Blog, TMB

October 20, 2016

The Media Blog: Please, who knows why Google is spending money on TV ads in Nigeria?

At first, we actually disbelieved what our eyes saw. That usually happens when we see social networks – the very epicenter of online – advertising on traditional media, even though that clearly happens a lot (Snapchat to Google) on the streets of random American cities, especially with outdoor. We first saw Google’s outdoor digital advertising... Read More

ads, advert, Google, nigeria, Snapchat, telenovas, The Media Blog, TMB, ZeeWorld

October 20, 2016

The Media Blog: Complete Fashion has finally gone online, in a meaningful way

More on this later, but of course you know that since Franca Asindi left Complete Fashion (those long, long three years ago) it has been in the wilderness. Not that Onah Nwachukwu has not been doing her very best, but the poor girl is fighting the headwinds. There was just something Franca brought that you... Read More

Franca Asindi, magazine, Muhammadu Buhari, nigeria, Onah Nwachukwu, The Media Blog, TMB

October 20, 2016

Exclusive: The NBC has started giving terrestrial TV licenses again – starting from N100m

Low key, this one. A high-level source at the National Broadcasting Commission just confirmed to The Media Blog (TMB) that the federal government has quietly stared approving licenses for direct-to-home TV, in preparation for the digital switch-over. The digital switch-over, in essence, moves Nigerians away from an analogue reception system which much of the developed... Read More

Abuja, digital switch over, lai mohammed, National Broadcasting Commission, nigeria, The Media Blog, TMB

October 20, 2016

The Media Blog: Jason Njoku is in a very, very, very good place

Man. the year I’ve had. #blessed — JasonNjoku (@JasonNjoku) October 18, 2016 The hashtag #blessed is generally for insecure teenagers trying to pretend their lives are fabulous. But, man, Jason has earned the right to use it. iROKO’s primary business finally got a revenue model (inspired by Durex condoms, no less) that can truly scale.... Read More

DSTV, Durex condoms, Galaxy Tv, Jason Njoku, Sky, The Media Blog, TMB

October 18, 2016

The Film Blog: AFRIFF is finally here – with big news

It almost looked like it wasn’t gonna happen. That’s if you don’t know Chioma Ude. Because she will fight tooth nail, she will drag man and beast and she will do whatever she sets her mind to go. The annual Africa International Film Festival (AFRIFF) announced its arrival for 2016 over the weekend – it... Read More

birth of a nation, Chioma Ude, Filmhouse-IMAX, Genesis Cinema, Izu Ojukwu, nate parker, The Film Blog, The Media Blog, TMB

October 12, 2016

The Media Blog: @FoluShaw is warning Linda not to publish his tweets – but that’s not the law is it?

So @FoluShaw got a lot of RTs for this thread. Pretty remarkable tale to be sure. Someone wonders if his job isn’t at risk for it, and we say bleh – he appears to be a very smart person, must know the risks. But then at the end of thread, there is a threat to... Read More

Featured, The Media Blog

Linda Ikeji, nigeria, social media, The Media Blog, The Thread, TMB, tweet, twitter.

October 11, 2016

TMB Data: How many people watch Nigerian TV?

We had a very active National Broadcasting Commission under former director-general, Emeka Mba. Successive ministers of information saw and left him alone to keep moving. Under this particular minister? Well, Change will have to begin with you. Passive-aggressive shading done, the reason we are referring to all that jazz is ‘cause to get any useful... Read More

Featured, The Media Blog

data, Emeka Mba, lai mohammed, National Broadcasting Commission, NBC, NBC Television Report, nigeria, Television, TFB, The Media Blog, TMB, TMB data

October 10, 2016

The Media Blog: Did you know that some StarTimes subscribers pay only N17 a day?

On August 1, iROKO chief executive, Jason Njoku shocked those who pay attention when he announced (it’s an impressive Jason trick to always announce big things with such striking – and distracting – narratives they blunt the effect): subscription to iROKO TV in Nigeria is now basically N100 a week. iROKO’s subscriptions reportedly doubled within... Read More

dtsv, iROKO, Iroko TV, Jason Njoku, Mushin, Premium, Startimes, The Media Blog, TMB

October 10, 2016

The Film Blog: It’s just a fantastic time to be a Nigerian actor, we tell you

Think about it really. Look at all the New Nollywood projects that have come out this year: Arbitration, Okafor’s Law, It’s Her Day, Green White Green, Isoken, Surulere, for some. Look at all the big budget films we have had this year: The Wedding Party and 93 Days, for two – more budgets within them... Read More

Accelerate TV, africa magic, AY, blessing ebbe, Ebony life, elk wives, funke kindle, iROKO, movies, TFB, The Film Blog, The Media Blog, TMB

October 10, 2016

The Media Blog: Thursday is the most valuable day on Nigerian television – and other bits and bobs we found out

This week, for a special project we have been working on, we have been playing around with data – with a focus on Nigerian television. What’s more interesting is how much people don’t know about the basic data, even when some of it is sitting on Google, within the reach of three clicks. So let’s share one of... Read More

Featured, The Media Blog

africa, asia, data, GeoPoll, Max Richman, Nieria, ratings, Television, TFB, The Film Blog, The Media Blog, TMB, viewership

October 7, 2016

The Media Blog: It’s not only DStv and StarTimes that Nigerians watch on Cable o

What’s the reason why many people are shocked – SHOCKED – by the huge success of platforms like Linda Ikeji Blog and Nairaland? It’s because these are the same people that don’t know that Galaxy TV is one of the two most watched TV stations in Nigeria at any time, and that Africa Magic Urban,... Read More

cable tv nigeria, daarsat, DSTV, GDP, south africa, starsat, The Media Blog, TMB

October 6, 2016

The Media Blog: Because we serve a living God, Gidi Up Season 3 has FINALLY started shooting

What cows have not been sacrificed to get this particular show back on the road (Season 2’s finale was in September 2014!)? We have waited for almost two years for Ndani TV to crawl through Rumor Has it and Skinny Girl in Transit towards the real deal; actors have been told to plan their schedules... Read More

Ade Laoye, giddy up, Jade Osiberu, Ndani TV, sticky, TFB, The Film Blog, The Media Blog, TMB, toyosi phillips

October 5, 2016

The Media Blog: Here’s a list of all the terrestrial TV stations in Nigeria today

So we’ll just drop this here. Because we don’t know who’ll need it. These are the terrestrial (or DTT, if you want to impress someone) TV channels Nigeria has, today. Lagos (as the prime media market): ONTV, Galaxy, AIT, TVC, MITV, Silverbird TV, NTA 2 Channel 5, Superscreen, LTV Channel 8, Channels TV, NTA 10.... Read More

channels tv, dtt, lagos television, NTA, terrestrial, The Media Blog, TMB, tv stations in nigeria

October 4, 2016

The Media Blog: The BBC and its army of monitors

So when you begin to wonder how ‘oyinbo people’ appear to know more about how we live our lives, even the cool random things that happen on the sidelines of our existence as Nigerians? We have a cool story for you. We just heard, yesterday, about how the BBC’s Media Action in Nigeria (which aims to transform... Read More

BBC, Independent monitors, The Media Blog, TMB

October 4, 2016

The Media Blog: This is the reason it’s not so easy to “monetise!” in Nigeria’s media market

When we say Nigeria is not a rational market, we don’t just mean oil prices messing up everything. We also mean, the consumer. We are not ‘okay’. There is plenty we just refuse to pay for. Someone will figure it out, surely. But not yet.

Media, monetize, nigeria, notjustok, online, TFB, The Film Blog, The Media Blog, TMB, Video

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