Category: CifromRED

Proportion
Culture Intelligence from REDDecember 1, 2021

12 Facebook communities whose services marketing teams can employ

With almost 3 billion users globally and 1.8 billion daily users, Facebook is the most popular social media platform for communication and interaction. Generally, ...

Proportion
Culture Intelligence from REDNovember 30, 2021

Nigerian YouTubers with strong marketing pull brands can leverage

As the world changed in 2020, audiences globally switched to videos to replace in-person activities. As a result, YouTube’s popularity ...

Proportion
Culture Intelligence from REDNovember 30, 2021

74% of Nigerians want feel-good customer care support from local brands

The Issue Whether one is paying for a service – concert, hail cab ride, or laundry, or purchasing a product ...

Proportion
Culture Intelligence from REDNovember 30, 2021

Too big to fail: Lessons from First Bank’s internal leadership crisis

Corporate entities exist to make products and/or services delivery to the largest possible number of people possible, while accruing profits ...

Proportion
Culture Intelligence from REDNovember 29, 2021

See 10 Influencers to watch out for as you plan that marketing campaign

As more consumers globally continue to depend deeply on brands and institutions, the need for brand trust becomes much more important. As ...

Proportion
Culture Intelligence from REDNovember 26, 2021

See 7 interesting places in Abuja for your marketing campaigns

Tourism plays an important role in today’s economy, with tourist centres and attractions serving to open minds to possibilities, the beauty of ...

Proportion
Culture Intelligence from REDNovember 24, 2021

10 Secondary Schools in Abuja for your brand activation

Your brand is under a new microscope. And if you were planning on things going back to “pre-pandemic normal” — ...

Proportion
Culture Intelligence from REDNovember 23, 2021

Run your activation at these 9 markets in Abuja

Just like other major cities in Nigeria, the capital Abuja is usually abuzz with commercial activities. Also, it is experiencing ...

Proportion
Culture Intelligence from REDNovember 23, 2021

At least 80% of Nigerians are open to crowdfunding for the ‘right’ political candidate

The Issue Crowdfunding – the process of raising money from a large number of people in order to fund a ...

Proportion
Culture Intelligence from REDNovember 22, 2021

10 Digital Marketers in Abuja whose expertise you can employ

Marketing has surely evolved from traditional to digital, and from one channel to numerous digital options and methods. With digital ...

Proportion
Culture Intelligence from REDNovember 20, 2021

Wema Bank’s PR jackpot and what it means for non-traditional PR strategies

Barely two decades ago, the notion that a brand can achieve huge public relation (PR) mileage, not to mention tons ...

Proportion
Culture Intelligence from REDNovember 19, 2021

All eyes on you | Eco-friendly brands are the future of commerce

As serious conversations about climate action and the world’s path to a 1.5 0c rise in global temperature concluded in ...

Proportion
Culture Intelligence from REDNovember 19, 2021

6 Shopping malls in Ekiti for your brand activation purposes

We visit shopping malls to meet our basic needs, but like most markets in Nigeria, they have also become places ...

Proportion
Culture Intelligence from REDNovember 18, 2021

Davido’s N100m+ windfall is further proof that social currency is becoming the new net worth

Waking up to the news that Nigerian Musician, David Adeleke popularly known as Davido has raised over N140 million in ...

Proportion
Culture Intelligence from REDNovember 17, 2021

These Tertiary Institutions in Ekiti have the audience for your marketing campaign

Students of tertiary institutions have always shown that once they fall in love with a brand, they will support it ...

Proportion
Culture Intelligence from REDNovember 16, 2021

For your experiential campaigns, consider these 7 Secondary Schools in Ekiti

With thousands of teenagers as students, secondary schools usually have the population and audience any brand may want to reach. ...

Proportion
Culture Intelligence from REDNovember 15, 2021

Thinking about a digital campaign in Ekiti? Here are 9 local digital marketers for you

For both large and small businesses, digital marketing is certainly one of the primary critical factors in the business world. ...

Proportion
Culture Intelligence from REDNovember 11, 2021

Capturing a demographic isn’t all about representing what they stand for | Challenger brands get this

More often than not, when brands say, “We love a challenge,” with regards to competition in the market, what they ...

Proportion
Culture Intelligence from REDNovember 11, 2021

8 Digital Marketers in Ogun

We will not be over-emphasising it if we said the digital world is winning the race in competition with analogue ...

Proportion
Culture Intelligence from REDNovember 10, 2021

81% of Nigerians paid more attention to crypto in the wake of the CBN ‘ban’

The issue Nigeria is popular for many things and one of them is a culture of banning anything that irks ...

Proportion
Culture Intelligence from REDNovember 10, 2021

10 tourist centres in Ogun

Tourism represents a unique area of activity, a segment of essential importance in the economic and social life of many ...

Proportion
Culture Intelligence from REDNovember 9, 2021

Rivalry marketing is beneficial for brands and consumers alike

Brand rivalry remains an important component of a healthy economy hundreds of years after the father of modern economics, Adam ...

Proportion
Culture Intelligence from REDNovember 9, 2021

10 tertiary institutions in Ogun to market your brand

Students of tertiary institutions have always shown that once they fall in love with a brand, they will support it ...

Proportion
Culture Intelligence from REDNovember 8, 2021

7 secondary schools in Ogun to market your brand

Marketing campaigns surely make companies memorable. But, before it gets to that stage in the audience’s subconscious, the presentation of ...

Proportion
Culture Intelligence from REDNovember 5, 2021

Fake reviews are eroding customer trust to everyone’s detriment | There are no quick fixes

Perhaps one of the better things the pandemic year left us with is a strengthened e-commerce industry after the global ...

Proportion
Culture Intelligence from REDNovember 5, 2021

68% of Nigerians don’t trust the CBN to safeguard their e-Naira

The Issue On Monday, October 25, 2021, the Nigerian government unveiled the first digital currency on the African continent – ...

Proportion
Culture Intelligence from REDNovember 3, 2021

10 popular radio stations in Ogun

The general idea is that radio helps in community building. This is no doubt true when you consider that radio stations are ...

Proportion
Culture Intelligence from REDNovember 2, 2021

10 online niche platforms to sell your brand

The first key to success for any brand is understanding what it sells and in so doing whom to sell ...

Proportion
Culture Intelligence from REDNovember 1, 2021

10 billboards in popular areas in Lagos

Digital advertising is the real deal these days – and dominates other forms of advertising. Yet, traditional advertising continues to remain ...

Proportion
Culture Intelligence from REDOctober 28, 2021

Top 7 tour centres in Lagos

We usually look at the economic value of tour centres in any society, and hardly have conversations on the effect ...

cool good eh love2 cute confused notgood numb disgusting fail