Category: CifromRED

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Culture Intelligence from REDJuly 13, 2021

Where to get the cheapest outfits outlet in Lagos

Lagos is undoubtedly Nigeria’s home to EVERYTHING. What isn’t in Lagos? From being crowned Nigeria’s Silicon Valley, to being trendsetters ...

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Culture Intelligence from REDJuly 13, 2021

Where to get the cheapest outfits in Plateau

Plateau State is home to some of Nigeria’s most fascinating markets and antique shops. Many companies have begun to integrate ...

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Culture Intelligence from REDJuly 9, 2021

Earworms, catchy tunes and Airtel’s memorable 444 campaign

Throughout history, advertisers have used attractive melodies to entice customers. This basic technique has shown to be a failsafe plan ...

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Culture Intelligence from REDJuly 8, 2021

The best markets in Warri for your next clothing haul

Warri is considered the commercial capital of Delta State due to its oil refinery, markets, and cosmopolitan identity. Warri’s markets ...

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Culture Intelligence from REDJuly 7, 2021

Only 33% of Nigerians ‘pay close attention’ to billboard ads, study finds

According to a new study conducted by Culture Intelligence from RED, it was discovered that most Nigerians (81.8%) believe that ...

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Culture Intelligence from REDJuly 7, 2021

Experts proffer solutions to Nigeria’s dwindling health insurance coverage

A new study conducted by Culture Intelligence from RED indicates that a disproportionate number of Nigerians who own health insurance ...

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Culture Intelligence from REDJuly 7, 2021

72% of young Nigerians are interested in owning a house but highlight fund, fraud, and access to innovative products as challenges

A new study conducted by Culture Intelligence from RED reveals that with 72% of young Nigerians interested in owning a ...

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Culture Intelligence from REDJuly 7, 2021

Over 70% of Nigerians prefer offline shopping due to insecurity and logistics issues

According to a study conducted by Culture Intelligence from RED, 76% of Nigerian consumers prefer to shop offline, citing online ...

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Culture Intelligence from REDJuly 7, 2021

Big Brother Naija could provide MultiChoice with a much-needed shot in the arm

Despite the intense criticisms among many conservatives, especially religious and political leaders, Big Brother Naija remains popular among young Nigerians ...

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Culture Intelligence from REDJuly 7, 2021

Go-to shopping malls in Abuja for your brand’s next activation

Nigeria, known as the giant of Africa, boasts of a huge population and rapid-growing economy. The prospect of millions of ...

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Culture Intelligence from REDJuly 6, 2021

The best farmers’ markets in Ogun

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ogun is ...

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Culture Intelligence from REDJuly 5, 2021

The most popular cinema malls in Nigeria

A mall is also a popular destination for vendors, shoppers, sight-seeing tourists, and marketers. The venues are used to host ...

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Culture Intelligence from REDJuly 2, 2021

Heineken’s #NeverWatchingAlone leverages on star power to drive brand engagement

Every avid football fan knows that the popular lager beer, Heineken, is the proud sponsor of the UEFA Champions League, ...

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Culture Intelligence from REDJuly 1, 2021

The go-to fresh food markets in Ilorin

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ilorin is ...

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Culture Intelligence from REDJune 30, 2021

Where to get the freshest vegetables in Bauchi

Bauchi is a city in northeast Nigeria, the capital of Bauchi State, of the Bauchi Local Government Area within that ...

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Culture Intelligence from REDJune 29, 2021

Where to get the cheapest shirts, dresses and pants in Abuja

Where do you go to find the cheapest, most affordable second-hand clothes in the high-brow city of Abuja? There are ...

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Culture Intelligence from REDJune 28, 2021

A guide to the best vegetable markets in Nasarawa

Nasarawa State is one of the 36 States of Nigeria, located in the north-central geopolitical zone of the country. Several ...

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Culture Intelligence from REDJune 26, 2021

IndyCar’s ‘Defy Everything’ campaign delivers a ‘tyre’d commercial, but its aggressive digital strategies serve as its saving grace

Racecar driving is all about the adrenaline rush. Fast cars, incredible speed and fierce competition, are the things that characterise ...

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Culture Intelligence from REDJune 24, 2021

A guide to healthy food markets in Gombe

Compared to marketplaces in Nigerian states such as Lagos, many people believe that the prices of goods in Gombe markets ...

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Culture Intelligence from REDJune 23, 2021

The 7 most prominent markets in Ibadan for your clothing needs

Ibadan, Oyo State’s large capital, is home to a variety of prominent markets that attract thousands of buyers daily. Many ...

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Culture Intelligence from REDJune 22, 2021

The 7 best markets to visit in Gombe

Gombe State, with Gombe as its capital, is one of Nigeria’s 36 states. In October 1996, the Abacha military regime ...

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Culture Intelligence from REDJune 21, 2021

The most popular markets in Nasarawa

Trading is a lifestyle in Nigeria. Wherever Nigerians populate, anyone should expect interesting and wild negotiations and transactions – and ...

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EditorJune 18, 2021

The most popular billboards in Enugu

Enugu has always shown promise for commercial activities. This development has brought about the urbanisation of the State, which, in ...

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EditorJune 17, 2021

The best shopping places in Port Harcourt

Port Harcourt is no doubt looking like one of Nigeria’s futuristic largest cities. For now, it is an industrial centre ...

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EditorJune 16, 2021

Top shopping centres in Cross River

Over the past decade, it is easy to argue that Cross River state has become more recognised for tourism and ...

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EditorJune 15, 2021

The most notable markets in Ebonyi

Ebonyi is predominantly an agrarian state. It was one of the six states created in 1996 and has grown phenomenally ...

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EditorJune 15, 2021

81% of Nigerians want Twitter suspension resolved quickly, cite political and economic risks

A new study conducted by Culture Intelligence from RED reveals that the majority of Nigerians believe there are political and ...

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EditorJune 14, 2021

7 popular outdoor advertising formats in Umuahia

Digital advertising is indeed dominating all other forms of advertising, and the trend will not end anytime soon. Yet, traditional ...

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EditorJune 11, 2021

The best shopping centres in Kogi

One of the most interesting things about Kogi is that it is the only state in the country that borders ...

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EditorJune 10, 2021

These are the most popular billboards in Abuja

Interestingly, before billboards became a phenomenon, some city planners, experts and consumers argued that they could distract drivers and cause ...

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